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NIA initiatives | Print |  E-mail
Monday, 24 July 2006
Nuclear energy is a controversial issue and arouses strong emotions. The nuclear industry has not always done itself any favours in the way it has portrayed itself to a sceptical public - it suffers from a reputation for arrogance and secrecy, and a tendency to talk more to itself than to the public at large, moreover in a language that forbids public understanding and involvement.

Nuclear energy is a controversial issue and arouses strong emotions. The nuclear industry has not always done itself any favours in the way it has portrayed itself to a sceptical public - it suffers from a reputation for arrogance and secrecy, and a tendency to talk more to itself than to the public at large, moreover in a language that forbids public understanding and involvement.

One of NIA's functions is to change that perception by providing reliable, factual and authoritative information about nuclear energy and the nuclear industry to the outside world. And, very importantly, by challenging and dispelling misunderstandings and myths in a way that is open, transparent and engaged.

NIA will launch two important initiatives in the next few months designed to help improve the public image of the industry and encourage greater public engagement with the issues.

A new suite of NIA educational booklets is currently in production covering important topics like energy and the environment; radiation, health and safety; nuclear energy - past, present and future; and energy and society. They are specifically geared to the needs of the national curriculum, and have been reviewed by a panel of teachers to assess their suitability for the classroom. They will be available for distribution to schools in the new year.

Young people in the industry have refreshing views about nuclear energy and the industry they work in, and are enthusiastic to communicate their experience to a wider audience. NIA has begun a programme of stimulating workshops to bring these people together, and provide them the opportunity to explore the arguments used against the industry, discuss how they can be challenged, and give them some professional training in communications and presentational skills so that they can go out to engage and debate with the public. Eleven people from NIA member companies who attended the first session found it invaluable and enjoyable. More workshops are planned.

For more information about the educational booklets and the young speakers programme contact NIA.

 
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